Speakers

Kalina Tyrkiel
Senior Content Designer

Designing around AI: the psychology of new design patterns

Traditional design patterns assume a predictable system – but while generative AI is built on predictions, it is anything but predictable. As a psychologist and a designer working in Zendesk, an AI-first company and one of OpenAI’s top 30 customers, I’ll walk you through some of the most important new design patterns around AI. We’ll cover disclosing AI outputs to users, optimal levels of AI anthropomorphism, managing expectations, as well as ethical and psychological aspects, including common biases. Expect real-life use cases and fresh points of view.

Kalina Tyrkiel

UX writer by trade and psychologist by training, now Senior Content Designer working on AI experiences at Zendesk. Experienced trainer, lecturer, and consultant in UX writing; creator of Poland's first AI in UX writing course. After hours: Instagram foodie, local culinary evangelist, fueled by hot sauce and filter coffee.

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Venue


SXC2026 takes place at 7A Posthuset, right in the heart of Stockholm.

The venue is located inside the historic Central Post Office building, just a few steps from Stockholm Central Station. Which means you can step off the train, grab a coffee and walk straight into a full day of design, tech and thoughtful conversations.

7A Posthuset combines modern conference spaces with beautiful architecture, great acoustics and room to breathe. It’s a place made for ideas, discussions and the occasional quiet moment when your brain needs to catch up.

Address

7A Posthuset

Vasagatan 28

Stockholm, Sweden